Awareness

Braskem

directors: Dani+Chalas

Advanced recycling makes it possible to transform plastic waste, which is more difficult to mechanically recycle, into certified circular raw material.
The campaign shows this path in an interesting way, explaining the advanced recycling process in a simple, accessible and didactic way, reinforcing the importance of investing in innovation to accelerate the Circular Economy and, with that, contribute to the elimination of plastic waste in the environment environment.

Sound: A9
Illustration and Animation: Estudio Mol